PinnedPublished inFemale HeroesDesign his-tory?Els Kuijpers: on badly told history. How Dutch Design success story can be problematic and how simplicity can become a straitjacket.Nov 10, 2021Nov 10, 2021
PinnedThe new world agencyTimes are changing, companies are changing, brands are changing — can the creative agency?Sep 14, 2021Sep 14, 2021
Published inFemale HeroesF**k it — I’ll do it myself.Willa Stoutenbeek: on attitude for the greater good and on the act of manning up.Oct 18, 2022Oct 18, 2022
Published inFemale HeroesYou have to work with what you’ve got.Sione Raaijmakers: on work that is not working for women and on choices that aren’t real.Mar 15, 2022Mar 15, 2022
The first year in the new world of creativityThe first year when I no longer serve harmful brands and help mighty zebras and social entrepreneurs.Dec 21, 2021Dec 21, 2021
The female narrative(s), the colonized hashtags and the 8th of March.Gender bias is not malicious, or even deliberate. Quite the opposite. It is simply the product of a way of thinking that has been around…Mar 10, 2021Mar 10, 2021
Brand ecology.The only myth worth thinking about in the immediate future is one that talks about the planet. And it will have to deal with exactly what…Feb 16, 2021Feb 16, 2021
The new world of creativity.The passing of the winter solstice and the becoming of the New Year carries out a comforting, cross-cultural symbolism. Conquering the…Jan 12, 20211Jan 12, 20211